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Archive for June, 2008



New Bread of Web Analytics

While Google Analytics, Omniture WebCatalyst and other established forms of web analytics are napping, there are new breads of analytics being brewed under the radar to cater more specifically for web marketers who are in need of competitive analysis and overall site visibility analysis. All forms of web analytics are powerful when utilized properly, but […]

Google Trends joins the ranks of Alexa in providing competitive analytics for measuring a website’s traffic. Google Trends for Websites. This is surprisingly accurate since all the data comes from and install base of general users in the millions. Alexa toolbar used to be a good standard in measuring website traffic until the install base […]

Google Price Fixing

Google Adwords has been written up for its price fixing practices on SEOBook by Arron Wall. You can read the article in its entirety at SEOBook. Anyone who have done extensive PPC advertising tend to agree with the unfair practices at Google that deal with arbitrary price floors, preferential pricing, and special ad units. But […]