Blocking Google House Ads
Published February 17th, 2007 in AdvertisersI have no problems displaying Google Ads on the blog, but it takes up the complete banner space and do not necessarily deliver the most relevant ad creative. By default, house ads are always going to pay less per click because that is always the in the interest of the ad provider. If Google would only take up a quarter of the banner space while delivering three other ads, then it would be more of a fair playing field.
I entered the Google domain into the AdSense for Content filters. Let’s hope that solves the problem by blocking out full banner size Google domain ads that devalues the user experience.

Update: Simply amazing, it is impossible to block out Google house ads. Please make them regular size if they cannot be filtered using the competitive ad filters in the system.
02/18/2007: Good, the full banner sized house ads are no longer appearing in the blog header.
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